Google Search console is a free service that is offered by Google that helps to monitor , maintain and troubleshoot the site’s presence in Google search results . it includes the viewing your referring domains, mobile site performance, rich search results and highest traffic queries and pages. Google search console is a collection of tools and resources to help webiste owners, webmasters , web marketers and SEO professionals monitor website performance in the google search index . Google Search Console (formerly known as Google Webmaster Tools) is a free service that enables you to track your website’s presence on Search Engine Results Pages (SERPs). G S C is a collection of online professional web tools provided by google. GSC help you to manage your website for google search results. GSC include features like Search appearance, Search traffic analytic, error checking, website improvement suggestions and so more.
You can use it to quickly submit new content, and to track the progress of your existing content.
This is a tool that can benefit just about anyone with a website. It enables you to:
- Track current SERP standings.
- Monitor website errors.
- Uncover and resolve code markup errors.
- Integrate your application with your website.
Plus, you can use this service to find out where your site appears on SERPs, and understand how users interact with it. In turn, these details can be used to inform your Search Engine Optimization (SEO) efforts.
The Benefits of Using Google Search Console
There are many benefits to using Google Search Console on your website. This tool will not only enable you to improve your SEO techniques, but it will also offer you unique insight into your current setup.
Some of the most important advantages include the ability to improve your search appearance data, use structured data testing, and make improvements to your site’s HTML. You can even check on backlinks and optimize internal links.
When combined, these benefits mean you can improve both the look of your website on SERPs, and its overall performance.
How to Verify a WordPress Site in Google Search Console
Before you can begin to reap the benefits offered by Google Search Console, you’ll need to verify your WordPress website. This will provide you with all the tools you need, and give you access to Google search data that’s relevant to your site.
Step 1: Go to Google Search Console
First, you’ll want to navigate to the Google Search Console home page. Then, sign in using your Google account.
Step 2: Add Property to Search Console
Next, click on the red ADD A PROPERTY button that’s located in the top right corner of the dashboard:
Step 3: Download the HTML Verification File
Under the Recommended method tab on the following screen, you’ll need to download the HTML verification file by clicking on the hyperlink provided:
Step 4: Upload the File to Your Website via FTP
This step requires direct access to your website’s server, which you can obtain via File Transfer Protocol (FTP) or cPanel File Manager.
Using an FTP client such as FileZilla, enter your credentials and log into your server. You’ll then need to upload the file to your site’s root directory (which contains the wp-content folder, the wp-config.php file, etc.)
click and drag the file from wherever you saved it on your computer to your site’s root folder.
Step 5: Go back to Search Console & Click “Verify”
Now, you can return to Google Search Console and click on Verify. This will complete the process!
You can read my previous post on Google Algorithm here Google Algorithm
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